The Elite Ayrshire Business Circle

The Elite Ayrshire Business Circle

Friday, 7 June 2013

Turnberry to launch new outdoor activity centre

Turnberry, the Luxury Collection Resort located on the Ayrshire coast, has entered into a joint venture with Edinburgh-based Maximillion Events to launch a brand new outdoor activity centre at the internationally renowned golf resort.

[Pictured: Jordi Tarrida, General Manager of Turnberry Resort.]

The move adds to Turnberry’s growing family credentials with a range of children’s activities available for the upcoming summer holidays.  In addition to the resort’s comprehensive summer activity programme for families, Turnberry Adventures will allow corporate group and leisure guests to enjoy outdoor pursuits including quad biking, archery, horse riding, water zorbing and GPS treasure hunts.  Launching in June 2013, Turnberry Adventures is designed to maximise the wide variety of natural resources available on the 800 acre Turnberry estate.

Both parties are investing into the new initiative which will include the introduction of some new outdoor activities, enhanced trails for quad biking and an off-road driving track.

Maximillion will also facilitate a range of team building programmes for the corporate market staged both inside and around the hotel.

Jordi Tarrida, General Manager of Turnberry Resort, commented: “We’ve long-recognised that the outdoor adventures market for families, together with corporate and group business, are areas of growth.  We’re particularly fortunate here on the West coast with its impressive scenery and outdoor potential thanks to our dramatic views and enviable coastal location.

“Turnberry Adventures is a significant development at the resort. We’re very pleased to be partnering with Maximillion in this exciting project which will ultimately expand the choice and quality of the outdoor pursuits available at the resort.”

The partnership is a boost to Maximillion which was founded in 1989 by John Strachan and is an award-winning provider of corporate team building and event management services.  He commented: “Turnberry Adventures will present a high-quality, diverse range of activities which guarantees to offer something for everyone.  From a business perspective, our strategy over the last few years has been to grow by pursuing diversified revenue streams and the arrangement with Turnberry is an excellent example.  Turnberry is exciting as not only can we deliver a first-class service to resort guests but as a long-term partnership, it provides consistency and certainty in the years ahead.”

Turnberry Luxury Collection Resort is a Founder Member of the Elite Ayrshire Business Circle.

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