The Elite Ayrshire Business Circle

The Elite Ayrshire Business Circle

Monday, 5 February 2018

Ayr Racecourse retains VisitScotland 5-Star status

By: Iain Ferguson

AYR Racecourse, Scotland’s premier racecourse and only Grade One track, has once again been awarded the highest accolade in Scottish tourism - VisitScotland’s 5-Star Visitor Attraction status.


The Racecourse retained the coveted top grading following an incognito visit by one of VisitScotland’s Quality and Tourism Advisors to experience and assess aspects ranging from the standards of its visitor information, signage and car parking, exterior and interior presentation and cleanliness, to the hospitality and friendliness of staff, and quality of the catering.

The scores each area achieved combined to ensure we once again were awarded 5 Star Visitor Attraction Status which was first bestowed on Ayr Racecourse in 2015 and has been retained each year since.

Ayr Racecourse managing director David Brown said: “I am delighted on behalf of all of the team at Ayr that we have once again been awarded 5-Star Visitor Attraction status.

“The standards set to achieve this award are incredibly high and we have set a high bar for customer service not just to originally be originally awarded 5 stars but to maintain these standards since 2015 and to keep this status.”

For further information please contact Iain Ferguson on 01292 294972 or 07795 565691.

Ayr Racecourse and the associated Western House Hotel are Founder Members of the Elite Ayrshire Business Circle.


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